Degree Requirements

In order to earn the Master of Science in International Marketing Management, students are required to complete a total of twelve courses (48 credits) split between six core courses (24 credits) and six specialization courses (24 credits).

Specialization Courses (6 courses, 24 credits)
MET AD 632 Financial Concepts
MET AD 642 Project Management
MET AD 648 Introduction to Electronic Commerce, Systems, and Web Design
MET AD 655 International Business, Economics, and Cultures
MET AD 715 Quantitative and Qualitative Decision-Making
MET AD 741 The Innovation Process: Developing New Products and Services

Specialization Courses (6 courses, 24 credits)
MET AD 737 Innovative Marketing Techniques
MET AD 856 Market and Economic Research and Analysis

Plus two courses from the following:

MET AD 773 International Business Simulation (intensive Boston University classroom option)

ITESM Integral Marketing Communications (online from Mexico)

ITESM Doing Business in Mexico and Latin America (online from Mexico)

University of Barcelona/EAE with OBS Doing Business in Western and Eastern Europe (online from Spain)

Doing Business in Asia and Pacific Basin Nations

Doing Business in the Middle East (online from Turkey)

Plus two Administrative Sciences graduate-level courses, chosen with the advice of the Administrative Sciences Department coordinator.

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